ROXY - In The City
DIY hosted the ROXY On the Beach pool party -London edition.
Taking place in the iconic Shangri-La Hotel in the Shard, we hosted a
range of influencers and media as an opportunity to showcase the
Roxy On The Beach SU'25 collection. The event allowed us to
strengthen relationships with key contacts, keeping ROXY front of
mind for upcoming summer plans, social posts and features.
Attendees were treated to a range of specially curated food and drink,
live music from Lucy Tun and gift bags at the end of the evening with a
range of ROXY apparel and accessories to enjoy across the summer.
The following report covers key results, influencer clippings and a
breakdown of event details.
ROLES INCLUDED
Full production
Gueslist Management
PR Services
Influencer Management